Who is ALICE?



Access to Basic Needs

Traditional economic measures systematically underestimate the actual cost of basic needs and their rate of increase over time, concealing important aspects of the local and national economy. As national economic rates continue to rise over time, local rates are remaining the same leading to increased barriers to basic needs.


Who's ALICE?

ALICE is an acronym that stands for Asset Limited, Income Constrained, Employed. ALICE represents the households with income above the Federal Poverty Level but below the basic cost of living. United Way's ALICE Report provides current research-based data that quantifies who in Wisconsin is living on the edge of financial insecurity. 

Residents living right here in the Chippewa Valley fall below the ALICE threshold. This means that people are going to work every day but struggling to make ends meet. These families are often faced with tough decisions, like paying the rent or taking the kids to the doctor.


Experience the Life of ALICE

Take the Making Tough Choices Challenge.


Why is ALICE Important?

ALICE is striving for financial stability but faces complex barriers. United Way of the Greater Chippewa Valley recognizes that we need to go beyond singular or temporary fixes to create lasting change through a focus on the building blocks of a quality life: Health, Education, and Financial Stability. In the end, helping ALICE will make the Chippewa Valley Stronger!


ALICE Reports