$35,000 in combined challenge grants offered to match community giving

United Way of the Greater Chippewa Valley is at 51 percent of its 2.1 million dollar goal for the 2015 campaign, having just exceeded the 1 million dollar mark. Dollars raised will be supporting a network of collaborative programs to support early childhood development for school readiness, financial stability, mental and physical health, while also continuing to support basic needs.

To encourage end-of-year giving and help United Way meet its fundraising goal, two area businesses are offering challenge grants to the community. Royal Credit Union (RCU) and Markquart Motors are offering matching grants that total $35,000 in support of United Way’s initiatives. For every new gift received between now and December 31st, each dollar will be matched up to $35,000. If the challenges are met, this would put United Way $70,000 closer to its goal.

“At Royal Credit Union, our purpose is to create a positive impact in the lives we touch,” says Vicki Hoehn, vice president – community engagement at RCU and 2015 United Way campaign chair, “and what better way to make a difference then to turn every dollar donated into two dollars!  It is so exciting and rewarding to be a part of United Way’s initiatives that will truly make the Chippewa Valley stronger.”

The challenge grants also coincide with #GivingTuesday, a national movement that is in its fourth year and falls on the Tuesday after Thanksgiving. #GivingTuesday is a national effort to offset the consumerism of Black Friday and Cyber Monday and encourages giving back during the holiday season. United Way of the Greater Chippewa Valley will be promoting #GivingTuesday as a further incentive to meet these generous grants offered by Royal Credit Union and Markquart Motors.

Those wishing to give to United Way and have their donation matched by the challenge grants can visit and click the “Give” button, or call the United Way office at 715-834-5043. Donors should reference “challenge grants” in the comment field or to staff when pledging online.